The 2025-2026 TV season has come and gone, and the final ratings are in, revealing a fascinating landscape of viewer preferences. Netflix's "Stranger Things" dominated the non-sports series category with a staggering 32.9 million viewers, showcasing its enduring popularity. However, the real surprise comes from the broadcast networks, where CBS and Paramount+ made a strong showing.
One of the most intriguing developments is the rise of Paramount+'s "Landman" and CBS' "Marshals" to the top spots. "Landman" leapt from No. 5 to No. 4, while "Marshals" secured the top spot among broadcast shows with 19.3 million viewers. This is particularly notable given the competition from other streaming platforms and the overall decline in broadcast viewership.
What makes this even more interesting is the dominance of Taylor Sheridan's creations. With "Dutton Ranch" also in the top ten, Sheridan's shows are clearly resonating with audiences. This raises a deeper question: What is it about Sheridan's storytelling that captivates viewers so much? Is it the intricate character development, the gripping plot twists, or something else entirely?
In the broadcast rankings, CBS emerged as the clear winner, claiming four of the top five spots. "Marshals," "Tracker," "Ghosts," and the new series "Sheriff Country" all made the list, showcasing CBS' ability to produce high-quality content that resonates with viewers. Meanwhile, ABC also had its successes with "High Potential" and "Abbott Elementary" leading the way in the 18-49 demographic.
The final rankings also highlight the power of multiplatform viewing. While "Stranger Things" dominated overall, the broadcast networks proved their strength in the local market. This suggests that viewers are increasingly embracing a mix of streaming and traditional TV, creating a more diverse and engaging viewing experience.
In conclusion, the 2025-2026 TV season has provided some fascinating insights into viewer preferences. From the enduring popularity of "Stranger Things" to the surprising success of CBS and Paramount+, the industry is evolving rapidly. As we move forward, it will be interesting to see how these trends shape the future of television, and whether we'll continue to see a diverse range of content and platforms vying for viewers' attention.
